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Adult athlete in motion, mid-laugh during dynamic movement flow session in minimalist gym, natural light, cinematic realism. Capture playfulness, strength, and flow through movement
Why Play Belongs in Every PracticeArticlesStrength & Conditioning

Why Play Belongs in Every Practice

We often treat training as something serious, disciplined, structured, efficient. But play is the missing ingredient in most movement practices.…
Mark FreethMark FreethOctober 22, 20253 min
A determined athlete mid-race at a HYROX event pushing through the final wall balls under bright competition lights, crowd cheering, sweat flying, expression showing focus and fatigue
How to Train for Your First HYROX (Even If You’ve Never Competed Before)ArticlesHYROX TrainingStrength & Conditioning

How to Train for Your First HYROX (Even If You’ve Never Competed Before)

HYROX is a test of strength, endurance, and mental toughness but it’s also completely achievable with the right plan. Here’s…
Richard BransonRichard BransonOctober 8, 20254 min
Sports scientist or strength coach writing on a whiteboard showing an adaptation curve labelled Stress - Recovery - Adaptation
What Is Periodisation in Fitness? (And Why It Matters More Than You Think)ArticlesHabits, Tech & MindsetStrength & Conditioning

What Is Periodisation in Fitness? (And Why It Matters More Than You Think)

Periodisation is the science of structured training how you plan your workouts over weeks and months to keep improving without…
Richard BransonRichard BransonOctober 8, 20254 min
Strong athlete performing barbell front squat in a high-performance gym, coach observing technique, clean lighting, photo-realistic detail represents strength foundation for all sports
Why Every Athlete Should Train Strength FirstArticlesStrength & Conditioning

Why Every Athlete Should Train Strength First

Strength is the foundation of all athletic performance. Whether you’re a runner, lifter, or CrossFitter, developing raw strength first unlocks…
Chris DChris DOctober 8, 20256 min
Athlete performing heavy barbell back squat with perfect form in a professional gym, chalk dust in the air, focused expression, photo-realistic lighting
The Science of Strength Adaptation: How Your Body Becomes StrongerArticlesStrength & Conditioning

The Science of Strength Adaptation: How Your Body Becomes Stronger

Strength isn’t built by accident it’s a biological response to stress. In this article, Chris Dear breaks down the science…
Chris DChris DOctober 8, 20255 min
Athletes performing sled pushes, carries, and burpees in a gritty gym — chalk in the air, focused intensity, and a coach motivating in the background
Why Functional Fitness Beats Fancy ProgrammingArticlesHYROX TrainingStrength & Conditioning

Why Functional Fitness Beats Fancy Programming

You don’t need fancy programming or exotic movements to get strong, fit, and race-ready. You need fundamentals done well —…
Matthew GrimshawMatthew GrimshawOctober 8, 20253 min
100-Second Challenges- Fast Tests of Real-World Fitness
100-Second Challenges: Fast Tests of Real-World FitnessArticlesPodcastStrength & Conditioning

100-Second Challenges: Fast Tests of Real-World Fitness

Discover the benefits of 100-second challenges as a revolutionary approach to fitness assessment. These quick tests evaluate functional strength, endurance,…
Richard BransonRichard BransonSeptember 11, 202514 min
compound-lifts Athlete in gym part way through a compund lift
Build Bulletproof Strength: The 100 Rep Compound ChallengeArticlesPodcastStrength & Conditioning

Build Bulletproof Strength: The 100 Rep Compound Challenge

Discover the power of compound lifts and their impact on strength training in our comprehensive guide. Learn about the benefits…
Chris DChris DSeptember 11, 202514 min
Athlete performing Russian twists on a gym mat, medicine ball in hands, mid-rotation with core engaged, strong side lighting to highlight oblique muscles
#65: 100 Russian Twists for Core Control2025ChallengesStrength & Conditioning

#65: 100 Russian Twists for Core Control

Strengthen your core and sharpen your rotational control with 100 Russian twists. Build resilience through anti-rotation, posture, and movement awareness.
Editorial TeamEditorial TeamMarch 6, 20252 min
Overhead view of battle ropes undulating from high-effort slams, athlete centered in frame showing full-body engagement
#64: 100 Battle Rope Slams for Full-Body Power2025ChallengesStrength & Conditioning

#64: 100 Battle Rope Slams for Full-Body Power

Unleash raw power with 100 battle rope slams. A test of endurance, coordination, and full-body explosive strength in one metabolic…
Editorial TeamEditorial TeamMarch 5, 20252 min