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Focused athlete transitioning between movements in a minimalist gym, motion blur showing adjustment and control
Adaptability Is StrengthArticlesHabits, Tech & Mindset

Adaptability Is Strength

Strength isn’t found in stiffness it’s found in adaptability. In this piece, movement educator Mark Freeth explores how our ability…
Mark FreethMark FreethOctober 23, 20253 min
Strong athlete in dynamic mid-movement pose inside industrial gym, cinematic lighting
Discipline Without Dogma: The Courage to Move DifferentlyArticlesHabits, Tech & Mindset

Discipline Without Dogma: The Courage to Move Differently

In the pursuit of progress, many athletes lose sight of what truly drives growth… curiosity. Movement educator Mark Freeth explains…
Mark FreethMark FreethOctober 23, 20253 min
A freestyle skier mid-spin through the air, arms and body aligned in perfect control amid a blur of motion
Training in Flow: The Art of Controlled ChaosArticlesSports Performance & Play

Training in Flow: The Art of Controlled Chaos

Former Olympian Kevin Harbut explains how elite athletes use “flow state” that elusive zone between effort and ease to perform…
Kevin HarbutKevin HarbutOctober 22, 20253 min
Adult athlete in motion, mid-laugh during dynamic movement flow session in minimalist gym, natural light, cinematic realism. Capture playfulness, strength, and flow through movement
Why Play Belongs in Every PracticeArticlesStrength & Conditioning

Why Play Belongs in Every Practice

We often treat training as something serious, disciplined, structured, efficient. But play is the missing ingredient in most movement practices.…
Mark FreethMark FreethOctober 22, 20253 min
A freestyle skier sitting at the base of a snowy mountain at sunset, helmet off, breathing deeply after training
The Quiet Strength of Recovery: Why Rest is the Hidden EdgeArticlesHabits, Tech & Mindset

The Quiet Strength of Recovery: Why Rest is the Hidden Edge

Former Olympian Kevin Harbut explores why elite performers treat rest not as a break but as training. Discover how recovery…
Kevin HarbutKevin HarbutOctober 21, 20253 min
A focused male freestyle skier mid-air performing aerials under bright winter light. Motion frozen at the peak of the jump, snow particles glinting around him
The Mental Toughness of an Olympian: What Sport Teaches Us About ResilienceArticlesSports Performance & Play

The Mental Toughness of an Olympian: What Sport Teaches Us About Resilience

Olympic sport is a masterclass in resilience. Kevin Harbut, former Team GB freestyle skier, shares what competing at the highest…
Kevin HarbutKevin HarbutOctober 21, 20253 min
A determined athlete mid-race at a HYROX event pushing through the final wall balls under bright competition lights, crowd cheering, sweat flying, expression showing focus and fatigue
How to Train for Your First HYROX (Even If You’ve Never Competed Before)ArticlesHYROX TrainingStrength & Conditioning

How to Train for Your First HYROX (Even If You’ve Never Competed Before)

HYROX is a test of strength, endurance, and mental toughness but it’s also completely achievable with the right plan. Here’s…
Richard BransonRichard BransonOctober 8, 20254 min
Sports scientist or strength coach writing on a whiteboard showing an adaptation curve labelled Stress - Recovery - Adaptation
What Is Periodisation in Fitness? (And Why It Matters More Than You Think)ArticlesHabits, Tech & MindsetStrength & Conditioning

What Is Periodisation in Fitness? (And Why It Matters More Than You Think)

Periodisation is the science of structured training how you plan your workouts over weeks and months to keep improving without…
Richard BransonRichard BransonOctober 8, 20254 min
Strong athlete performing barbell front squat in a high-performance gym, coach observing technique, clean lighting, photo-realistic detail represents strength foundation for all sports
Why Every Athlete Should Train Strength FirstArticlesStrength & Conditioning

Why Every Athlete Should Train Strength First

Strength is the foundation of all athletic performance. Whether you’re a runner, lifter, or CrossFitter, developing raw strength first unlocks…
Chris DChris DOctober 8, 20256 min
Athlete performing heavy barbell back squat with perfect form in a professional gym, chalk dust in the air, focused expression, photo-realistic lighting
The Science of Strength Adaptation: How Your Body Becomes StrongerArticlesStrength & Conditioning

The Science of Strength Adaptation: How Your Body Becomes Stronger

Strength isn’t built by accident it’s a biological response to stress. In this article, Chris Dear breaks down the science…
Chris DChris DOctober 8, 20255 min